![]() So it won’t be the first thing that visitors see when they open the App Store, but it will be pretty high up in the hierarchy. Apple today announced it is adding two new ad slots in the App Store: one in the “Today” section and a dedicated slot in individual app pages.Īccording to the company, Apple’s ad in the “Today” homepage will be located in the second slot. ![]() And now Apple is doing this again, but with even more expansion in mind. Technically speaking, Apple created a new ad slot in the App Store to show ads to visitors even before they search for an app. And while up until now the ads in Apple’s digital storefront have been relegated to two specific areas, that is going to be expanding. In fact, it’s technically in the ad business thanks to ads it displays in the App Store. ![]() Apple isn’t completely against advertisements.
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